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Your email provider is trying to prevent you getting smarter about how to do proper DTC Marketing. It probably threw my welcome email straight into promotions. Go rescue it.
Gmail? Check your Promotions tab
Outlook? Check Junk
Everyone else? Check Spam
Otherwise you'll likely miss the newsletters.
Reply with anything you want to tell me. Teaches your email provider that you actually wanna read what I'm sending you.
That's it. You're done. Go check your email.